Finance Podcast Branding
For branding this podcast, I was tasked with defining the color scheme, creating cover art, and creating a brand icon. I also helped apply these designs across all forms of content, like social media pages, swag, and marketing materials.
Client
Role
The Well-Read Investor Podcast
Lead Brand Designer
Tools
Adobe Illustrator | Adobe Photoshop
Responsibilities
Branding | Logo Design | Social Media Content Designer
Social Media
The icon wall element within the podcast cover art became a versatile branding component that could fit across various social media banner sizes. The book icon represented the podcast when a less busy alternative was needed, like for a profile photo.
View Full Project
In addition to graphic design, I was in charge of procuring all the necessary audio equipment needed for producing the show, taking pictures for marketing, and training the producer on how to use it and edit the audio recordings.